In today’s globalized market, companies must ensure their sales and distribution operations are seamless, agile, and scalable. Manual processes, fragmented systems, and limited visibility often plague traditional models, resulting in missed opportunities and reduced customer satisfaction.

At AST Solutions, we believe that integrated Sales and Distribution ERP systems are essential for modern business success. By leveraging ERP tools tailored for sales channels, inventory management, logistics, and customer engagement, businesses can enhance performance, reduce costs, and future-proof operations.

Looking to upgrade your sales and distribution processes? Connect with AST Solutions today for a consultation.

Understanding the Challenges in Sales & Distribution

Despite being critical to revenue generation, sales and distribution face recurring challenges:

🔁 Inefficient Order Management

Manual order entries cause delays and errors, especially during high-volume periods or promotional campaigns.

📦 Inventory Inaccuracy

Without real-time tracking, inventory mismatches result in overstocking or lost sales.

🚚 Disconnected Delivery Systems

Separate systems for warehousing and delivery logistics result in poor coordination and late shipments.

💬 Lack of Customer Feedback Loop

Delayed customer data leads to reactive rather than proactive service and sales strategies.

📊 Poor Visibility and Reporting

Businesses often lack real-time insights into product movement, regional sales, or salesforce productivity.

AST Solutions’ ERP Approach to Sales & Distribution

AST Solutions crafts custom ERP implementations using platforms like Odoo to streamline sales and distribution end-to-end. Our modular systems are scalable and designed to integrate seamlessly with your existing workflows.

Core Modules We Offer:

1. Sales Management

• Quotation to invoice automation

• Sales team tracking and targets

• Multi-channel sales integration

2. Inventory & Warehouse Management

• Real-time inventory tracking

• Multi-location warehouse control

• FIFO/LIFO/Batch management

3. Logistics and Delivery

• Route optimization

• Integration with third-party logistics (3PL)

• Delivery tracking and proof-of-delivery (POD)

4. Customer Relationship Management (CRM)

• Lead capture and scoring

• Feedback capture

• Support ticket automation

Want to explore how our full-stack solutions work? Visit our Services page for details.

Real-World Scenario: Improving FMCG Distribution

Before ERP:

• Orders received via phone or email.

• Warehouse team manually picked and packed based on Excel sheets.

• Delivery tracking was done over calls.

After AST Solutions ERP:

• Field reps input orders via mobile app.

• Warehouse receives real-time picking slips.

• Drivers follow pre-defined GPS-optimized routes.

• Managers get live dashboard reports.

Result: Order-to-delivery time reduced by 40%, and stockouts dropped by 60%.

Integrated Video Resources for ERP in Sales

🎥 Odoo Sales Management Demo: https://www.youtube.com/watch?v=8xR_GpzvWm4

🎥 Real-Time Warehouse ERP in Action: https://www.youtube.com/watch?v=JKjs6HdIpRw

How Our ERP Empowers Every Level

For Sales Reps:

• Mobile order booking

• Real-time product visibility

• Daily task updates and notifications

For Warehouse Staff:

• Automated picking and packing lists

• Scanning and barcode integrations

• Inventory syncing across locations

For Management:

• Territory-wise performance metrics

• Sales forecasting and budgeting tools

• Drill-down analytics on delivery efficiency

For Customers:

• Real-time order tracking

• Faster issue resolution

• Personalized offers via CRM data

Seamless Integration With Existing Infrastructure

Our ERP solutions connect with payment gateways, POS systems, barcode scanners, and logistics platforms to provide a holistic environment. Our team ensures smooth implementation, training, and post-go-live support.

Browse our successful deployments in the AST Solutions Projects Portfolio.

Why Choose AST Solutions for Sales & Distribution ERP?

• ✅ Domain expertise across FMCG, wholesale, logistics

• ✅ Custom features aligned to your workflow

• ✅ Cloud-based and on-premise options

• ✅ Local compliance and reporting customization

Need to see a demo? Schedule one with us via AST Solutions Contact Page.