Are You Still Using Paper-Based Van Sales?

If you’re managing your van sales using paper logs or outdated spreadsheets, you’re not just losing time—you’re likely losing money. Van sales, particularly in industries like beverage distribution, FMCG, and water delivery, rely heavily on speed, accuracy, and inventory tracking. So why are many businesses still stuck in manual mode?

Enter ERP-integrated van sales systems—the game-changer for route-based selling.

At AST Solutions, we’ve helped businesses across the UAE modernize their field sales operations by integrating van sales directly into powerful ERP platforms like Odoo. Let’s unpack how this transformation happens, the benefits you can expect, and real-world examples to show you what’s possible.

What Are Van Sales and Why Are They So Critical?

Van sales refer to mobile selling operations—think sales representatives delivering products directly to retailers or end-users from a vehicle. This model is common in:

• Bottled water distribution

• Food & beverage delivery

• Pharmaceuticals

• Consumer goods

These mobile salespeople are not just drivers—they’re brand ambassadors, stock managers, and cash collectors on the move.

But without real-time data? It becomes a logistical nightmare.

Common Challenges in Traditional Van Sales

Here’s what we often see before ERP intervention:

• Paper invoices that get lost

• Manual stock counts prone to error

• Disconnected payment records

• Delays in inventory updates

• Route inefficiencies and fuel waste

Does this sound familiar?

If yes, keep reading.